Revolutionizing Consumer Insights: NIQ's Comprehensive Pathway to Growth

Discover the Comprehensive Pathway to Growth with Consumer Intelligence

At NIQ, we're revolutionizing how you see consumer behavior through our ecosystem of data, cutting-edge technology, , and expert insights. We've amalgamated all aspects of market research and consumer insights into a single platform, making it easier than ever for retlers and manufacturers worldwide to understand their customers.

With an extensive network covering more than 95 countries that account for $7.2 trillion in global sping, we offer unparalleled access to information on every customer touchpoint, including online shopping experiences across over 177 million products from approximately 21 million stores.

Our data sets span over 1,800 categories ranging from Fast Moving Consumer Goods FMCG, Technology Durables, and beyond. Every week, we capture transactions amounting to 2.48 trillion interactions - three times the volume of global credit card transactions annually.

Leverage this comprehensive intelligence for the industries you serve:

• Consumer Packaged Goods: Unlock growth opportunities with an in-depth analysis across every segment.

• Retl: Gn insights into evolving consumer preferences and trs.

• Technology Durables: Stay ahead in a market where technology is constantly advancing.

Explore our featured insight, Mid-Year Consumer Outlook: Guide to 2025, for a detled look at sping patterns, ongoing disruptions, and what companies should anticipate as they plan for future growth.

With NIQ Ask Arthur - yourpersona for navigating our data seamlessly - you can now easily uncover opportunities, drive innovation, and make informed decisions based on trusted, current, and relevant information.

Join thousands of industry leaders who trust NIQ to navigate the complexities of consumer behavior and chart their course towards sustnable growth. Let's make your next move together.

Explore our website for further insights or contact us directly through our locations page to learn how we can support you in achieving business success.
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